Copyrights and Trademarks

Tuesday, July 11th, 2006 | Small Business Management with
Posted by: Kristen Beireis, Trust Marketing Expert

A large portion of a Coaching business is offering and selling intellectual property.  Ever question whether you want to copyright or trademark it? You can copyright all of your intellectual property. As long as it uses creative words and concepts. If you’ve invested time, money, and effort into developing it; copyright it. In the USA, as long as you have:

©, Year, name, company name, and All Rights Reserved

on the document you do have a legal leg to stand on.

    Some examples of property you may want to copyright:

  • Power Point Presentations
  • Articles
  • Podcasts
  • Reports
  • Websites
  • Worksheets
  • Logos
  • Banners
  • Blog Posts (You can add the copyright information and your disclaimer that allows distribution with your name and link on your “About” page)

There are people out there who steal intellectual property and post it on websites. I’ve heard of Coaches asking the owner of the website to remove their content. A lot of times they actually do. So, it is possible to resolve the issue. Sometimes they don’t even know where they got the information and it’s truly innocent.

As for Trademarks, it is several hundred dollars to trademark a business name. However, if you really don’t want someone else in the Coaching industry operating a business under the same name, then you might want to consider this. Just because you buy the web domain it doesn’t mean the business name is safe.

You can get more information at the US Patent and Trademark Office -
For more information on copyrights - click here.
For more information on trademarks - click here.

If you have a link to other websites or information outside the US, please leave a comment and include it here.

©, 2006, Kristen Beireis, Virtual Helper 4 U.
You may reprint information from this blog, provided you give credit with this statement “Written by Kristen Beireis, Virtual Assistant to Life and Career Coaches (”

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